Wheelchair-Bound Fashion Blogger Represents Brand in New Ad

We are connected. That’s what the fashion brand, Diesel, is touting in their spring 2014 fashion advertisements. And, that’s not all. They’re featuring fashion blogger, Jillian Mercado, wheelchair and all. New Age Advertising The new Diesel campaign follows the fall 2013 “modern-day rebels, heroes and just cool people” theme. The “we are connected” ads will Read more…

Can You Murderball?: the Quad Rugby Wheelchair Sport

What do you get when you fuse together the wheelchair sports versions of basketball, ice hockey and soccer? Quad Rugby. Quad rugby, affectionately referred to as Murderball ever since the 2005 documentary, is a full contact wheelchair sport that’s been played worldwide since its creation in 1980. History in the Making Having started in Winnipeg, Read more…